By Keith Dugdale

We’re often led to believe that selling is a numbers game.

I think this is a terrible sales strategy, and the focus should be on quality over quantity to garner higher success rates.

However, you will always face moments of rejection when contacting people for the first time. In this short video I explain how to minimise that risk, and what to do when it happens.

If you’d like to comment on this post, head over to my LinkedIn page here.